Express Media is Australia’s premier organisation for young Australian writers. We were commissioned to create a branding system for Express to use across their many programs – from prizes to conferences and fellowships. The system involved establishing a suite of patterns, colours and typefaces that could be ‘mixed and matched’ to create consistently branded posters, press releases, and social media graphics.
With our redesign of the Express website, the goal was to present a large amount of content in a clear and approachable way. Our bright and colourful treatment prioritises clear copy and prominent photography to welcome and guide new users to Express Media’s programs and opportunities.
